WHAT IS IT ALL ABOUT .... A QUICK AND SIMPLE WAY TO
  • View business and institutional markets of interest
  • Describe and quantify these B2B market sectors using standard government definitions
  • View B2B market segments by company size
  • View B2B market segments by geography
IMPORTANT IN ORDER TO .... ESTIMATE POTENTIAL AND FOCUS PRIORITIES
  • Allocate sales resources
  • Target B2B marketing / research initiatives
  • Analyze distribution / logistical support locations
  • Establish realistic objectives
  • Required for credible business planning
THE BENEFITS
  • Simple to access - on line access anywhere
  • Easy to use - no IT involvement
  • Easy to learn - no training requirement
  • Provides credible B2B market info - based on US Govt census